Google Analytics Sunsetting the Universal Analytics platform (UA) on July 1, 2023

Google surprised the digital world by announcing they are retiring their Universal Analytics (the current website SEO & tracking system used by Google) on July 1, 2023.   NONE of this data will be processed after 7/1/23

Google Analytics 4 (GA4) is the new replacement website monitoring and tracking system.

This is critically important to your sites ongoing SEO rankings, advertising and measurement of your website performance.  Upgrading to GA4 is essential.

Upgrading to GA4 can be a challenging process for a small business owner.   Even if you are already using Google Tag Manger (GTM).

Here is a link to Google’s summary info and changes for GA4, take a look for yourself:

https://support.google.com/analytics/answer/10759417?hl=en

Tech 4 Life has quickly become experts in GA4 and finding this is also a good time to “step back” and review your current Google SEO and tracking focus.   We can make sure your GA4 setup is as good, or better, than your existing UA setup.

Tech 4 Life GA 4 Implementation 4 YOU:

• Review UA & GTM – We will review existing GTM and UA properties to determine what data is needed to continue tracking in GA4.
• Upgrade Strategy– Once we have a clear picture of your existing setup, we begin mapping the ideal setup for GA4. This includes items like:
  • Events and conversion tracking
  • GA4 custom dimensions for events.
  • User ID / user properties.
  • Creation of content groups
  • Identifying custom audiences
  • Integration with Google Ads (where applicable).
  • Integration with Keywords
• GA4 Deployment– GA4 properties and GTM container creation. Testing all new GA4 tracking.
• Reporting Setup – Reporting is ALL New. If you were comfortable with reporting in Google Analytics, GA4 will be foreign to you.   We will create new report templates and can even automate them to be sent to your regularly.

On typical sites, we can complete this entire upgrade for $240.00.

Complete the form on this page to schedule an appointment for your update.  We are here 4 YOU!

We don’t want to see your Google rankings slip away, just because the rules change.

Contact Us today!